10+ Years of Coaching Experience
A decade of delivering sport to children in schools, clubs and community settings.

Who we are
KSAL was created to help young people become more active while developing confidence, teamwork and life skills.

Our story
KSAL began with a simple idea: give more children in and around Cambridge the chance to be active in a place where they feel safe, supported and part of something.
Today we deliver football, multi-skills, cheerleading, holiday clubs and development training through schools and community programmes — with the same focus on fun, inclusion and confidence.
Why parents choose KSAL
A decade of delivering sport to children in schools, clubs and community settings.
Qualified, DBS-checked coaches who genuinely enjoy working with children.
Long-standing relationships with Cambridge primary schools, some running since 2018.
Every child is welcome, whatever their ability or experience.
Sessions are planned around fun, confidence and participation — not just results.
Robust safeguarding, first aid and risk assessment underpin everything we do.
Leadership
George founded KSAL and still coaches week in, week out. He leads our school partnerships, oversees safeguarding and makes sure every session meets the standard parents expect.
Alongside George, our coaching team brings a mix of football, multi-skills and cheerleading expertise, plus a shared commitment to making sport enjoyable for every child.
Meet the team
Already registered with KSAL? Manage your bookings and information through the Parent Portal.
Open Parent PortalBrowse our clubs, pick a session that suits your family and book a place online in a couple of minutes.